Mobile service provider TATA DOCOMO launched a new service called “Endless Music”, allowing users to listen music endlessly throughout the day by paying a subscription charge of Rs 2/- per day with no extra/hidden cost attached to it. “Endless Music” service is available for all the Tata DOCOMO post-paid and pre-paid customers across all the circles.

Mr Rishi Mohan Malhotra, Head VAS, Tata DOCOMO, said,

Mobile phones are the newly evolved 24X7 music stations. Endless Music service offers a reservoir of songs that can be accessed anytime, anywhere. This service enables customers to listen as many musical tracks as they wish on to their mobile phone, at a nominal subscription charge of Rs 2/- per day. Through this service, we at Tata DOCOMO aim at changing the way music is consumed and reinvent the ways our customers experience music every day. With the launch of Endless Music service, Tata DOCOMO customers can access best of the music content.

To avail this service, customers have to dial IVR Short Code 59090 (Toll Free).